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Netflix is planning to Roll Out paid account sharing
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This is expected to occur toward the end of Q1 2023
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The company estimates that over 100 million households share accounts
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This has a negative impact on Netflixs Ability to invest and improve
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The company expects some users to cancel their accounts
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How the paid password sharing will be enforced and how much it will cost is unknown
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Netflix has been taking steps to prevent password sharing for a while
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This includes login verification and the use of sub-accounts
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The new rules were tested in Chile, Costa Rica and Peru
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The company will allow account sharing for a small fee outside the Primary Location
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